The World Flying Disc Federation (WFDF) is pleased to announce that it has reached a cooperation Agreement with the Olympic Channel to collaborate on content. Together with the World Air Sports Federation and World Bowling, WFDF joins the 36 other International Federations (IFs) and IOC Recognised Sports Federations who have previously announced similar agreements with the Olympic Channel this year.
“The Olympic Channel is dedicated to promoting all sports and athletes within the Olympic Movement,” said Mark Parkman, General Manager of the Olympic Channel. “As we look ahead to 2017, we are excited to work with air sports, bowling and flying disc to promote their sports and to help grow their audiences worldwide.”
“The World Flying Disc Federation is excited to have signed this agreement with the Olympic Channel,” stated WFDF President Robert “Nob” Rauch. “The cooperation with Olympic Channel Services greatly complements our communications strategy as we continue to develop our audience outside of our traditional event viewership. As a rapidly growing sport with tremendous youth appeal, a strong grounding in Olympic ideals, and gender equality, we believe that Flying Disc can also be an asset in the portfolio of the Olympic Channel in reaching today’s sports audience looking for offerings that speak to their lifestyle. We are hopeful that having the opportunity to showcase our major events on the Olympic Channel will also raise the profile of Flying Disc sports in the international sports community and the Olympic Movement.”
The Olympic Channel is working together with its IF partners to create innovative partnerships encompassing live event streaming, event coverage, highlights, magazine shows, news coverage and original programming as well as technical business solutions. Collaborations to broadcast live events on the Olympic Channel are complementary to current broadcast and distribution arrangements. By the end of the year, the Olympic Channel will have streamed more than 50 live events since its launch in August.
The Olympic Channel is a ground-breaking global platform where fans can experience the power of sport and the excitement of the Olympic Games all year round, and is available worldwide via mobile apps for Android and iOS devices and at olympicchannel.com.